Author Topic: Starlink : Markets and Marketing  (Read 346195 times)

Offline FutureSpaceTourist

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Re: Starlink : Markets and Marketing
« Reply #260 on: 09/28/2020 08:18 pm »
twitter.com/waemd/status/1310660332512190464

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Happy to have the support of @SpaceX’s Starlink internet as emergency responders look to help residents rebuild the town of Malden, WA that was overcome by wildfires earlier this month. #wawildfire

https://twitter.com/elonmusk/status/1310669500862345219

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Glad SpaceX could help! We are prioritizing emergency responders & locations with no Internet connectivity at all.

Offline FutureSpaceTourist

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Re: Starlink : Markets and Marketing
« Reply #261 on: 10/07/2020 08:57 pm »
twitter.com/thesheetztweetz/status/1313943517429891073

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The Washington State Commerce Department recently introduced SpaceX's Starlink satellite internet team to the Hoh Tribe, which lives on the Pacific coast of the Olympic Peninsula.

"Almost overnight, the Tribe went from almost no connectivity to high-speed internet."

https://twitter.com/thesheetztweetz/status/1313944224937783297

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WA Gov. Jay Inslee: "I just want to give a shout out to these efforts to extend broadband to the Hoh Tribe, with SpaceX and everybody working on this effort."

Offline ncb1397

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Re: Starlink : Markets and Marketing
« Reply #262 on: 10/15/2020 05:15 am »
Looks like a delay for the public beta (from previous information, I was expecting public beta in the next month or so):

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So where does this leave the Starlink beta test? The internet connectivity constellation is expected to start offering service to users in the northern United States and Canada this year. Following the most recent launch, Musk declared that SpaceX will start a “fairly wide” public beta once the latest satellites “reach their target position.” If previous launches are anything to go by, it should take around four months for the batch to reach that stage.
https://www.inverse.com/innovation/musk-reads-spacex-starlink-public-beta-timeline

4 months from October 6th would be February 6th. Previously, he suggested 6 months from a tweet posted on April 22nd which would suggest October 22nd. Delay of 3-4 months.

Offline gongora

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Re: Starlink : Markets and Marketing
« Reply #263 on: 10/15/2020 02:19 pm »
Looks like a delay for the public beta (from previous information, I was expecting public beta in the next month or so):

Quote
So where does this leave the Starlink beta test? The internet connectivity constellation is expected to start offering service to users in the northern United States and Canada this year. Following the most recent launch, Musk declared that SpaceX will start a “fairly wide” public beta once the latest satellites “reach their target position.” If previous launches are anything to go by, it should take around four months for the batch to reach that stage.
https://www.inverse.com/innovation/musk-reads-spacex-starlink-public-beta-timeline

4 months from October 6th would be February 6th. Previously, he suggested 6 months from a tweet posted on April 22nd which would suggest October 22nd. Delay of 3-4 months.

I would not take Elon tweets about Starlink too literally.

Offline su27k

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Re: Starlink : Markets and Marketing
« Reply #264 on: 10/21/2020 07:26 am »
Found by reddit: ECISD to pilot SpaceX internet

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Ector County ISD on Tuesday became the first school district in the nation to partner with SpaceX to provide broadband service to families with poor or no internet access.

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Starting in January 2021, 45 families will be served by Starlink. Assuming that goes well, another 90 families will be added, Muri said. The service won’t cost the families anything for a year.

The venture is the result of a partnership of ECISD, Chiefs for Change, a national philanthropic organization, PSP and SpaceX. The cost is $300,000 and Chiefs for Change provided $150,000.

Offline DistantTemple

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Re: Starlink : Markets and Marketing
« Reply #265 on: 10/21/2020 08:04 am »
Found by reddit: ECISD to pilot SpaceX internet

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Ector County ISD on Tuesday became the first school district in the nation to partner with SpaceX to provide broadband service to families with poor or no internet access.

Quote
Starting in January 2021, 45 families will be served by Starlink. Assuming that goes well, another 90 families will be added, Muri said. The service won’t cost the families anything for a year.

The venture is the result of a partnership of ECISD, Chiefs for Change, a national philanthropic organization, PSP and SpaceX. The cost is $300,000 and Chiefs for Change provided $150,000.
90 + 45 = 135 families.... cost $300,000 so $2.2K each...... Is this one connection each? Sounds expensive for roll out... but we don't know how the cost is arrived at. Is it all Starlink, or is there physical infrastructure? Is it 3 x Starlink, with costs for 3 towers to spread wifi over a settlement.... or is it 135 Starlink sets with zero other costs? Did the concrete slab mentioned have any relevance?
We can always grow new new dendrites. Reach out and make connections and your world will burst with new insights. Then repose in consciousness.

Offline kevinof

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Re: Starlink : Markets and Marketing
« Reply #266 on: 10/21/2020 08:08 am »
and do any towers have solar/battery backup/gensets to provide 24/7 coverage?

Found by reddit: ECISD to pilot SpaceX internet

Quote
Ector County ISD on Tuesday became the first school district in the nation to partner with SpaceX to provide broadband service to families with poor or no internet access.

Quote
Starting in January 2021, 45 families will be served by Starlink. Assuming that goes well, another 90 families will be added, Muri said. The service won’t cost the families anything for a year.

The venture is the result of a partnership of ECISD, Chiefs for Change, a national philanthropic organization, PSP and SpaceX. The cost is $300,000 and Chiefs for Change provided $150,000.
90 + 45 = 135 families.... cost $300,000 so $2.2K each...... Is this one connection each? Sounds expensive for roll out... but we don't know how the cost is arrived at. Is it all Starlink, or is there physical infrastructure? Is it 3 x Starlink, with costs for 3 towers to spread wifi over a settlement.... or is it 135 Starlink sets with zero other costs? Did the concrete slab mentioned have any relevance?

Offline FutureSpaceTourist

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Re: Starlink : Markets and Marketing
« Reply #267 on: 10/22/2020 03:46 pm »
twitter.com/thesheetztweetz/status/1319302051617267712

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SpaceX partnered with Ector County Independent School District in Texas for a pilot program that will use Starlink starting in 2021 to connect up to 45 households, where students are studying from home due to COVID-19 in areas with limited connectivity.

https://twitter.com/thesheetztweetz/status/1319302189299474435

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"Ector County ISD is the first school district in the United States to work with SpaceX in harnessing its Starlink satellite constellation to deliver high-speed, low latency Internet access for ECISD students."

Offline RedLineTrain

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Re: Starlink : Markets and Marketing
« Reply #268 on: 10/24/2020 04:07 pm »
The FCC is currently conducting mock RDOF auctions for up to $16 billion in subsidies in preparation for start of bidding on Thursday.  Will be interesting to watch how this unfolds.

https://www.fcc.gov/auction/904/factsheet#time
« Last Edit: 10/24/2020 04:13 pm by RedLineTrain »

Offline oldAtlas_Eguy

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Re: Starlink : Markets and Marketing
« Reply #269 on: 10/24/2020 06:35 pm »
The FCC is currently conducting mock RDOF auctions for up to $16 billion in subsidies in preparation for start of bidding on Thursday.  Will be interesting to watch how this unfolds.

https://www.fcc.gov/auction/904/factsheet#time
You are correct. This could be very interesting. Starlink can support any area at probably the 100% level by before 3 years at the Above Baseline Capability levels. The price per user would likely reflect a reduced monthly value based on the subsidy amount for the bidded area to be won. It's a lot of forms to be filled out. One for each bidding area.

Offline Lar

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Re: Starlink : Markets and Marketing
« Reply #270 on: 01/11/2021 02:50 am »

Finally, back on-topic:  SpaceX will be first and foremost a BIAS, i.e., they'll be in the same club as the companies we love to hate.  We don't hate them now because they're doing cool stuff, enabling new markets, bringing fire to the benighted masses--and of course we're space geeks, so they're magnificent.

I can guarantee you that in fifteen years, we'll hate Starlink just as much as we hate Comcast.  It's just the nature of the beast.  Starlink will get spun off, they'll put bean-counters in charge, and the grumbling will begin.
I can *guarantee we won't*, unless Starlink is a monopoly and has no competitors. People hate Comcast because their customer service sucks and their prices are high. And their customer service sucks and their prices are high *because* they are a monopoly. With competition they will improve.

Starlink will always have Comcast (and other land based ISPs) there to keep them honest. And probably Kuiper too. Customers will no longer be locked into one land based ISP because their local government wants high franchise fees.

So that part of your analysis is flawed.


Actually people hate Comcast and the like because they provide crappy service, use their regulatory capture to jack up prices and stifle competition, not just because they service the end user... They currently really are really bad with predatory management, bad labor relations and a government granted control of the market. It is not good. That is why people pine for something like Starlink to break this situation (whether they will or will not be able or want to).

I don't want to have this conversion leave with the wrong impression of the large end service internet/cable companies...

Mark K gets it too.

Going too far down this road is political, so let's not argue this further, just note that some people understand markets correctly and some people don't, and leave it at that. (the readership can draw their own conclusions about which people are in which category)
« Last Edit: 01/11/2021 03:02 am by Lar »
"I think it would be great to be born on Earth and to die on Mars. Just hopefully not at the point of impact." -Elon Musk
"We're a little bit like the dog who caught the bus" - Musk after CRS-8 S1 successfully landed on ASDS OCISLY

Offline TheRadicalModerate

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Re: Starlink : Markets and Marketing
« Reply #271 on: 01/11/2021 04:58 am »
I can *guarantee we won't*, unless Starlink is a monopoly and has no competitors. People hate Comcast because their customer service sucks and their prices are high. And their customer service sucks and their prices are high *because* they are a monopoly. With competition they will improve.

Starlink will always have Comcast (and other land based ISPs) there to keep them honest. And probably Kuiper too. Customers will no longer be locked into one land based ISP because their local government wants high franchise fees.

So that part of your analysis is flawed.

I suspect that Starlink and Comcast are in disjoint markets.  Starlink is unlikely to be very competitive in urban/suburban markets, and Comcast is never going to run cable out into the boonies. 

If Kuiper actually manages to hold its own, I'll grant you that would be something to keep SpaceX honest.  But my guess is that Kuiper is DOA, because Starlink is going to suck all the oxygen out of the market long before they can get even close to the needed scale.  There are hundreds of millions of people dying (in some cases literally) for broadband, and SpaceX will acquire subs just as fast as they can launch capacity to handle them.  Second place in that market is going to find very slim pickings, especially when second place is 3-5 years behind the curve.

Offline Lar

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Re: Starlink : Markets and Marketing
« Reply #272 on: 01/11/2021 08:04 pm »
I suspect that Starlink and Comcast are in disjoint markets.  Starlink is unlikely to be very competitive in urban/suburban markets, and Comcast is never going to run cable out into the boonies.
I suggested that you not argue this further, but you were bound and determined to do so, weren't you?

There is enough overlap. I am out in the boonies and I am a Comcast customer right now. AND I am in the target market for Starlink. I will be dumping Comcast as soon as I can. Grand Rapids (the closest population cluster) is far enough away that I will get great speeds. There are millions of people just like me.

Further, the market is so big (essentially, unlimited) that I expect that Kuiper will do fine once it actually has enough birds. Amazon is excellent at fast follower, and at gobbling up share from unsuspecting incumbents. Happily Kuiper is an Amazon project, not a Blue project. If it were Blue, you might have some merit to your claim, but it isn't, so you don't.
« Last Edit: 01/11/2021 08:05 pm by Lar »
"I think it would be great to be born on Earth and to die on Mars. Just hopefully not at the point of impact." -Elon Musk
"We're a little bit like the dog who caught the bus" - Musk after CRS-8 S1 successfully landed on ASDS OCISLY

Offline Barley

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Re: Starlink : Markets and Marketing
« Reply #273 on: 01/11/2021 10:39 pm »
I can guarantee you that in fifteen years, we'll hate Starlink just as much as we hate Comcast.  It's just the nature of the beast.  Starlink will get spun off, they'll put bean-counters in charge, and the grumbling will begin.
I can *guarantee we won't*, unless Starlink is a monopoly and has no competitors. People hate Comcast because their customer service sucks and their prices are high. And their customer service sucks and their prices are high *because* they are a monopoly. With competition they will improve.


I can get internet service from Verizon and Spectrum.  The competition has in no way improved customer service, although it does let me switch every year or two to take advantage of the bizarre customer attrition bonuses.

The mere existence of competition, particularly a small number of competitors, does not guarantee I will not wish that the entire upper management of both ISP were covered with honey and thrown into a fire ant nest.

 just note that some people understand markets correctly and some people don't, and leave it at that. (the readership can draw their own conclusions about which people are in which category)

Offline docmordrid

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Re: Starlink : Markets and Marketing
« Reply #274 on: 01/11/2021 10:54 pm »
I suspect that Starlink and Comcast are in disjoint markets.  Starlink is unlikely to be very competitive in urban/suburban markets, and Comcast is never going to run cable out into the boonies.
>
There is enough overlap. I am out in the boonies and I am a Comcast customer right now. AND I am in the target market for Starlink. I will be dumping Comcast as soon as I can. Grand Rapids (the closest population cluster) is far enough away that I will get great speeds. There are millions of people just like me.

So are we, in the far sw area between Detroit and Ann Arbor. Our choices are Comca$t, AT&T DSL, or a bit player with poor service. StarLink & Kuiper will get a great reception here

Quote
Further, the market is so big (essentially, unlimited) that I expect that Kuiper will do fine once it actually has enough birds.
>

Agreed!!  Of MI's 10 million population 25% are rural and another 11% are exurban. Further, incomes and property values are higher than in the urban areas. Even the suburbs are potential customers; like us there are provider choices, all poor ones.
DM

Offline FutureSpaceTourist

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Re: Starlink : Markets and Marketing
« Reply #275 on: 01/12/2021 03:39 pm »
https://arstechnica.com/science/2021/01/russia-may-fine-citizens-who-use-spacexs-starlink-internet-service/

Quote
Russia may fine citizens who use SpaceX’s Starlink Internet service
Russia is planning its own Internet from space plan, called Sphere.

by Eric Berger - Jan 12, 2021 2:11pm GMT

Russia's legislative body, the State Duma, is considering fines for individuals and companies in the country that use Western-based satellite Internet services. The proposed law seeks to prevent accessing the Internet by means of SpaceX's Starlink service, OneWeb, or other non-Russian satellite constellations under development.

Offline oldAtlas_Eguy

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Re: Starlink : Markets and Marketing
« Reply #276 on: 01/12/2021 03:58 pm »
https://arstechnica.com/science/2021/01/russia-may-fine-citizens-who-use-spacexs-starlink-internet-service/

Quote
Russia may fine citizens who use SpaceX’s Starlink Internet service
Russia is planning its own Internet from space plan, called Sphere.

by Eric Berger - Jan 12, 2021 2:11pm GMT

Russia's legislative body, the State Duma, is considering fines for individuals and companies in the country that use Western-based satellite Internet services. The proposed law seeks to prevent accessing the Internet by means of SpaceX's Starlink service, OneWeb, or other non-Russian satellite constellations under development.
By itself this is a piece of news and an update. But it invites a discussion of possible response by western nations policy/laws to ban Russian Satellite Internet Services. Which would be only allowed as a L2 policy discussion.

If there is interest in discussing such, make a new L2 Policy Discussion thread to cover it.

Although the pure economic impact to Starlink of no Russia customers business revenues is still appropriate for discussion here.

Russia has a hugh rural area that would benefit from a Starlink like Internet service. So far Starlink is only allowing UT's use in countries that have allowed it. So it is only a future revenue loss and not a loss/reduction from current revenue. Later after the Russia equivalent systems are well established or fail completely there may be a possible licencing of limited UT use in Russia where the Russia system just cannot handle/support the "customers".

This is not an unexpected event I believe from SpaceX plans for Starlink.

« Last Edit: 01/12/2021 04:07 pm by oldAtlas_Eguy »

Offline docmordrid

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Re: Starlink : Markets and Marketing
« Reply #277 on: 01/12/2021 04:23 pm »
Given the events from 2014 forward, including this, I can see abandoning that market. Not worth the grief & risks.
DM

Offline OTV Booster

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Re: Starlink : Markets and Marketing
« Reply #278 on: 01/12/2021 04:50 pm »
https://arstechnica.com/science/2021/01/russia-may-fine-citizens-who-use-spacexs-starlink-internet-service/

Quote
Russia may fine citizens who use SpaceX’s Starlink Internet service
Russia is planning its own Internet from space plan, called Sphere.

by Eric Berger - Jan 12, 2021 2:11pm GMT

Russia's legislative body, the State Duma, is considering fines for individuals and companies in the country that use Western-based satellite Internet services. The proposed law seeks to prevent accessing the Internet by means of SpaceX's Starlink service, OneWeb, or other non-Russian satellite constellations under development.
By itself this is a piece of news and an update. But it invites a discussion of possible response by western nations policy/laws to ban Russian Satellite Internet Services. Which would be only allowed as a L2 policy discussion.

If there is interest in discussing such, make a new L2 Policy Discussion thread to cover it.

Although the pure economic impact to Starlink of no Russia customers business revenues is still appropriate for discussion here.

Russia has a hugh rural area that would benefit from a Starlink like Internet service. So far Starlink is only allowing UT's use in countries that have allowed it. So it is only a future revenue loss and not a loss/reduction from current revenue. Later after the Russia equivalent systems are well established or fail completely there may be a possible licencing of limited UT use in Russia where the Russia system just cannot handle/support the "customers".

This is not an unexpected event I believe from SpaceX plans for Starlink.
Samizdat (Russian: самизда́т, lit. "self-publishing") was a form of dissident activity across the socialist Eastern Bloc in which individuals reproduced censored and underground makeshift publications, often by hand, and passed the documents from reader to reader.

I can't get the link to embed properly. It's  from wikipedia.

Prohibition, in all its legislative forms, only creates dissidents and a black market. Not sure how it would be shaped in this context but them Russian folks have a rich tradition to uphold.

Edit: not exactly policy.

Edit/Lar: Samizdat:  https://en.wikipedia.org/wiki/Samizdat
« Last Edit: 01/12/2021 11:16 pm by Lar »
We are on the cusp of revolutionary access to space. One hallmark of a revolution is that there is a disjuncture through which projections do not work. The thread must be picked up anew and the tapestry of history woven with a fresh pattern.

Offline oldAtlas_Eguy

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Re: Starlink : Markets and Marketing
« Reply #279 on: 01/12/2021 05:51 pm »
https://arstechnica.com/science/2021/01/russia-may-fine-citizens-who-use-spacexs-starlink-internet-service/

Quote
Russia may fine citizens who use SpaceX’s Starlink Internet service
Russia is planning its own Internet from space plan, called Sphere.

by Eric Berger - Jan 12, 2021 2:11pm GMT

Russia's legislative body, the State Duma, is considering fines for individuals and companies in the country that use Western-based satellite Internet services. The proposed law seeks to prevent accessing the Internet by means of SpaceX's Starlink service, OneWeb, or other non-Russian satellite constellations under development.
By itself this is a piece of news and an update. But it invites a discussion of possible response by western nations policy/laws to ban Russian Satellite Internet Services. Which would be only allowed as a L2 policy discussion.

If there is interest in discussing such, make a new L2 Policy Discussion thread to cover it.

Although the pure economic impact to Starlink of no Russia customers business revenues is still appropriate for discussion here.

Russia has a hugh rural area that would benefit from a Starlink like Internet service. So far Starlink is only allowing UT's use in countries that have allowed it. So it is only a future revenue loss and not a loss/reduction from current revenue. Later after the Russia equivalent systems are well established or fail completely there may be a possible licencing of limited UT use in Russia where the Russia system just cannot handle/support the "customers".

This is not an unexpected event I believe from SpaceX plans for Starlink.
Samizdat (Russian: самизда́т, lit. "self-publishing") was a form of dissident activity across the socialist Eastern Bloc in which individuals reproduced censored and underground makeshift publications, often by hand, and passed the documents from reader to reader.

I can't get the link to embed properly. It's  from wikipedia.

Prohibition, in all its legislative forms, only creates dissidents and a black market. Not sure how it would be shaped in this context but them Russian folks have a rich tradition to uphold.

Edit: not exactly policy.
Hits on possible embedded protocols for the UT's, sats, and Gateways. One would be where there would be a GPS receiver that on power up would record the location. If outside it's licensed area would then power back down. Also such location data may be required for taxation anyway. The other would be in the sats and Gateways if a country required all traffic to go through a Gateway in their country for a UT operating in their country. These two protocols may or may not exist. Without existing then operation is for no Internet restrictions anywhere where Starlink UT's are operating. And any UT can operate in any country for which there is a "Landing" license.

Further detailed discussion on such possible protocols sould be in the protocols thread. But discussion as to whether SpaceX will add such protocols for being able to get "Landing" licences in restrictive countries would be discussed here as long as it stays away from national policies and just as a SpaceX policy.

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